Daycare Marketing

Marketing Books

• Marketing Child Care Programs
• Family Child Care Marketing Guide - How to Build Enrollment and Promote Your Business As a Child Care Professional
• So You Want to Open a Profitable Child Care Center

[Read more →]

1. Schools
2. Churches
3. Children's clothing stores
4. Toy stores
5. Indoor playgrounds

[Read more →]

1. For flyers that you post on bulletin boards, cut detachable "tabs" with your daycare's name and phone number. For a template, go to http://www.mydaycaresoftware.com/resources/fylers.php
2. On flyers that you hand out, put a "coupon" for a discount. Here's an example: http://www.mydaycaresoftware.com/resources/flyers.php

[Read more →]

Local Church Festivals - Every spring or fall, churches in your area typically host a variety of events, festivities, and church yard sales. Contact these churches and rent a table for the event. Rental fees are usually less than $20 dollars and can be a great source of leads.

Make sure to have some type of contest registration/drawing so you're able to collect names, emails and mailing addresses. This will allow you to continue up-selling to these potential prospects. [Read more →]

You've taken the leap of faith and decided your going to open your own family daycare center. You start thinking about where you're going to have your daycare, and how it's going to be arranged and what toys you are going to have.

But one thing you may not have thought about is, "how am I going to get kids?" Well, I'm here to tell you don't worry. I really believe that there are a lot of families out there looking for childcare. Especially good childcare. [Read more →]